Bill Hayward's Page

Profile Information

Current Organization: trg Marketing Works

Profession: Other

If profession is "other", current profession is: Marketing

Title: Director, Communications & Public Relations

Subspecialty and Expertise in Radiology: Marketing communications and public relations for radiology practices

Undergraduate, Medical School, and Graduate School (Degrees, Major, and Institution): University of Maryland - M.A. English

Clinical, Academic, or Industry Experience: 20 years marketing and communications experience in healthcare related industries.

URL / Website: http://www.marketingworks.net

Interested in: everything

Bill Hayward's Blog

Shady Grove Radiology Expands Interventional Services

FOR IMMEDIATE RELEASE

Contact:

Denise Kramer, R.T.

Shady Grove Radiology

dkramer@sgrcpa.com

(301) 212-4220

Germantown, MD (May 19, 2010)—Advanced medical imaging is revolutionizing a wide variety of medical procedures that previously required major surgery and hospital stays. Minimally… Continue

Posted on May 26, 2010 at 3:00pm

Naugatuck Valley Radiology Awarded Accreditation From The Joint Commission

FOR IMMEDIATE RELEASE

Contact:

Paul Masotto

Executive Director of Imaging

(203) 264-7999

NAUGATUCK VALLEY RADIOLOGY AWARDED ACCREDITATION FROM THE JOINT

COMMISSION

Local Practice Gains Recognition Among Distinguished Group of

Approximately 100 Diagnostic Imaging Providers Nationwide, Meets New

Medicare/Medicaid Standards Nearly Two Years Ahead of Requirement

Waterbury, CT (March 22,… Continue

Posted on March 23, 2010 at 9:44am

trg Marketing Works Launches Tracking Works, a Relationship Management Tool for Radiology Practices

For Immediate Release

Contact:

William C. Hayward

Director, Communications & PR

Marketing Works

(717) 852-7171

bhayward@marketingworks.net

York, PA--trg Marketing Works, an advertising, marketing, and public relations agency with medical practice marketing among its core specialties, has launched Tracking Works™, a new, Web-based tool to help practices in radiology and other highly competitive healthcare fields grow revenue by managing… Continue

Posted on October 30, 2009 at 1:08pm

RBMA Appoints Gail Schwartz of trg Marketing Works to Marketing Subcommittee

York, PA (October 29, 2009)--Gail Schwartz, healthcare category manager with trg Marketing Works, a York-based marketing, advertising, and public relations agency with a core specialty in radiology practices, has been appointed to the Marketing Subcommittee of the Radiology Business Management Association (RBMA), the leading organization for radiology practice management professionals.

Among the responsibilities of the subcommittee is determining the content, speakers, and direction… Continue