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Imagers hone bedside manner to court savvy consumers

April 1, 2008 Diagnostic Imaging. Imagers hone bedside manner to court savvy consumers Emily Hayes -------------------------------------------------------------------------------- In the children's book Jessica's X-Ray, a little girl with a broken her arm travels through a hospital getting various kinds of imaging studies, from old-fashioned plain films to economical ultrasound to sophisticated MRI. Given the current level of competition, diagnostic imaging specialists could be forgiven for wondering if little Jessica knows whether a real radiologist is in the proverbial dark reading room. It's not just children who could use an introduction to radiology. Most adult patients have a basic idea of imaging but still don't understand a lot about diagnosis, radiation, benefits, risks, and alternatives. And little may be known about the practitioner.

See full article and related articles at DiagnosticImaging.com
This article was republished with permission from CMPMedica, LLC

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